Creativity has been a key element over our evolution as humans and nowadays research has put light on key components related to it: what is creativity, how does the creative process works, what are the functions and attributes involved…
Despites the efforts of governments, non-public, association and private sector, determinism (social, economic, cultural, educational..) is still accounting for serious inequities amongst population.
I do believe raising awareness on a personal level towards creativity could be a tremendous support in reducing these inequalities. It would allow to reframe mental preconcieve ideas (through restructuring), turn creative potential into concrete personal achievements as well as improve quality of life and well-being.
Indeed, creativity can also be looked at in the scope of problem-solving. We do solve problems everyday, no matter the socio-economical class or profession. For this exhibition to be relevant to the highest number, a common denominator was necessary, problems the entire world is facing such as social, environmental and energetical challenges. But the knowledge available in this exhibition hopefully will transcend these components and be applied to the everyday life of participants.
In order to grasp these difficult notions, to spread knowledge on such complicated brain mechanisms, an immersive exhibition seems to be a relevant answer.
Preliminary work supporting the rationale
I’ve been traveling around different areas of the world to understand the creative process and how brilliant sustainable ideas have been generated to help on environment, energy or socials.
- Impact Hub in Buenos Aires in Argentina with a regenerative project for the province of Tigre
- Green Bio Energy in Uganda tackling the problems charcow used for cooking is causing
- Prison Art in Mexico working on the reinsertion of prisoners after jail
- Incredible Zagreb in Croatia with homeless tour allowing homeless people to still be connected with society
– Experts needed –
Building an expert committee with group or 1-1 sessions based on interest and availability
- Assess and validate scientific approach and feasibility
- Shape the rooms and exhibition flow for optimal participants experience
- Generating a beta version of the on-line platform
- Obtain more precise estimation of timing, needed resources and roles: manpower, material/technology, constraints and risks
Experts in Culture x Social
Will help on maximising the social impact of the project and participants involvement, making sure it is made available for all, bringing expertise on how to successfuly implement a social project and create synergies with other stakeholders.
Experts in Neuroscience and psychology
Give inputs and review the areas related to the cognitive biases, the future on-line educative material for children and adults but also the experiment protocol (scientific validity and limits)
Experts in Technology x Art
Inputs/create/review the visuals and interactions in line with the different rooms but also identify technical constraints and feasibility.
Fragrance and sound design experts
Inputs/create/review the olfactive and auditive experience based on specific needs in the different rooms
Experts in Curation and Game Design
Input / review the exhibition flow and medium used in each room to make it more playful and meaningful.
Experts in curating / creating exhibition
Share expertise on how to create a successful and disruptive art experience, helping refining logistic and financial, implementation and marketing
Experts in IT
Making sure all data used and on-line platform are safe, efficient and surprisingly playful to interact with